Global RFID Market for Retail Applications - Market Research 2015-2019
Link to Report: http://bit.ly/1QRXFjw
Technavio’s market research analysts predict the RFID market for retail applications to contribute close to 24% of the overall RFID. The RFID tag market is broadly categorized into active and passive tags. With the increased trend of omni-channel retailing, the supply chain complexities are expected to increase over the next four years. Hence, to improve tracking and visibility of items, the use of RFID technology will significantly impact the retail...
From: Technavio
Related topics : rfid technology applications and global markets / rfid in retail marketing / active rfid tag uses / active and passive rfid tags / passive rfid tag system
Experiential Marketing Solution Using RFID at Event Sponsorship Activation (from Catch the Moment)
http://www.catchthemoment.com - Catch the Moment provides a custom experiential marketing solution for Nissan and Sports Illustrated using RFID technology during the Sports Illustrated Heisman Tour. Combining traditional photo activation marketing techniques with RFID bracelets, fans were able to take part in various activities (including an open green screen photo booth) and immediately receive a custom-branded photo and message direct to their email or Facebook page. Jeff Morford, Director of...
From: CatchTheMomentTV
Related topics : active rfid market size / active rfid solutions
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